You love your nightclub, but things could be better. Sometimes, your staff wanders in late. Some of the customers complain about the food. You don't serve local beer or wine because you just don't think it suits the style of your establishment. All of these things can actually hurt your business. Here's how to turn things around before you're forced to close up shop.
Promote The Drinks
Promoting drinks isn't just a good idea, it's one of the ways even small dive bars stay open and beat the Read more [...]
It's quite easy to think that attending a trade show is the perfect opportunity to get out of the office and relax. However, to take this view is to miss out on the chance to significantly promote your business, establish contacts and potentially generate custom.
According to research undertaken by the Association of Event Organisers' FaceTime magazine, using the latest available data, 1.75 million people attended UK trade shows in 2010. If you’re considering attending an industry event, you Read more [...]
Whether you're starting a new business venture or are looking for ways to attract new clients, there are many ways to market your company.
However, if you're working to a tight budget, you'll need to plan your options carefully. Here are our top ten suggestions for minimising your marketing spend.
1. Meet the public
Taking part in local events can give your business lots of good exposure, especially if your target customers are people from the area. For example, depending on the nature Read more [...]
You must have realized that buy now pay later online shopping with catalogues is a very appealing model today. The huge number of people using catalogues across the world, especially in the UK is staggering. In fact, with no credit check facilities, catalogue shopping on the web has become a major advantage for those unable to afford to pay for goods immediately. With buy pay later online shopping catalogues, a number of things need to be understood so that you do not get the surprise of your life Read more [...]
Drawing an outline or creating a framework for advertisement of the business is an important tool to enhance sales performance. Delivering a correct and meaningful message is the sole agenda of advertising and hence the channel of advertising plays an important role.
Banners are the best way to attract the attention of people randomly or focusing on a particular group of people representing a community. A creative and effective banner not only grabs attention of the people but also stimulates Read more [...]
We’ve all been there. It’s the end of the day, you’re ready to close the sale, and for some reason, the customer just won’t budge. You can tell that they are on the tipping point, but for some reason they are holding out on you. How can you make sure that you can close the sale sooner rather than later?
All On the Same Side
When you are negotiating with someone on a sales deal, you should never make the process adversarial. Take a moment to think about how you can phrase things to make Read more [...]
Business for British retailers was down again in April after more bad weather kept consumers at home. But what hope is there for this market and can bricks and mortar retail remain a driving force? Here is an examination of the state of play today.
Retail Slump
High street businesses have been in trouble for some time, with many major names being erased from town centres due to a mixture of poor management and lower consumer spending levels. In fact, businesses which are in the position to Read more [...]
